If You Could Only Own One Stock, What Would It Be?

Have you ever wondered what it would be like to own just one stock? While it’s not the best strategy—after all, putting all your eggs in one basket is risky—it’s a fascinating thought experiment. If you had to choose one company, which one would it be?

For many, Amazon stands out as a strong contender. Its combination of innovation, diversified revenue streams, and consistent growth make it a compelling choice. Plus, with the Amazon stock price reflecting its value as a leader in multiple industries, it’s clear why so many investors see it as a top pick.

But why? Let’s break it down and explore how Amazon might be the ultimate one-stock choice.

How Does Amazon Help Solve the Diversification Problem?

One of the biggest risks of owning a single stock is the lack of diversification. You’re entirely dependent on the success of one company. So, if you’re choosing just one, it must offer a level of built-in diversification. Amazon checks this box.

Amazon isn’t just an online retailer. It’s a global conglomerate operating in multiple sectors:

  • E-commerce: Amazon serves over 200 million Prime members worldwide, providing fast delivery and a wide range of products.
  • Cloud Services: Its Amazon Web Services (AWS) division generates billions by serving corporate clients like Netflix and Meta Platforms.
  • Advertising: Amazon’s advertising segment alone brings in $50 billion a year.
  • Artificial Intelligence: From AI tools to robotics, Amazon is driving innovation in emerging technologies.

This diversity in revenue streams means Amazon isn’t overly reliant on a single market or customer type. Whether the economy is booming or slowing down, Amazon benefits from both consumer spending (via e-commerce) and business spending (via AWS). This balance helps protect investors from the ups and downs of a single industry.

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Why Is Amazon’s Track Record So Impressive?

If you’re choosing one stock, you’ll want a company with a history of strong performance. Amazon shines here too. Over the past 20 years, Amazon’s stock has grown at an average rate of 26.9% per year, far outpacing the S&P 500’s growth rate of 10.8% in the same period.

Even more impressive is how Amazon has evolved. It started as an online bookstore, but today it’s a leader in e-commerce, cloud computing, and advertising. This transformation is a testament to Amazon’s ability to adapt and grow in changing markets.

Consider this: Amazon’s advertising segment alone generates $50 billion annually—more than many companies’ total revenue. This growth didn’t happen by accident. It’s the result of visionary leadership and a commitment to innovation.

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Can Amazon’s Leadership Keep the Company Growing?

Amazon’s success is also tied to its leadership. Jeff Bezos, the company’s founder, built a culture of constant innovation. Under his guidance, Amazon transformed its small cloud computing division into AWS, now the world’s largest cloud service provider with annual revenue exceeding $100 billion.

Today, Amazon’s current CEO, Andy Jassy, is continuing this legacy. Jassy is steering Amazon into new growth areas, such as artificial intelligence and robotics, ensuring the company remains at the forefront of innovation.

How Does Amazon Reward Long-Term Investors?

Let’s look at what Amazon’s stock could do for you if you were a long-term investor. When Amazon went public in 1997, its stock was priced at $18 per share. Since then, the company has undergone four stock splits, with the most recent being a 20-for-1 split in 2022.

Here’s what that means:

  • A single share bought at Amazon’s IPO would now be worth 240 shares.
  • The split-adjusted price for one IPO share? Just $0.075.
  • Today, those 240 shares would be worth over $47,000.

Even a modest investment of $100 at the IPO would be worth more than $200,000 today. While past performance doesn’t guarantee future results, it shows how Amazon has rewarded those who believe in its long-term potential.

Final Thoughts

Amazon offers a unique combination of diversification, innovation, and stability. It’s rare to find a company that dominates so many industries while continuing to evolve. Whether it’s its thriving e-commerce platform, industry-leading cloud services, or cutting-edge AI initiatives, Amazon provides investors with a balance of growth and security.

While no single stock can eliminate risk, Amazon’s ability to adapt, innovate, and deliver consistent results makes it a strong choice for anyone looking to invest in just one company. If you had to make that decision, wouldn’t Amazon be on your shortlist?